Remember a little teaser post about the new lipsticks designed by Estee Lauders Creative Director Tom Pecheux? Well here are some more photos of the gorgeous 35 new shades !

HIGH PERFORMANCE FORMULA
  • Exclusive True VisionTM Technology incorporates intense, highly pigmented shades for a saturated, color rich application
  • Concentrated pigments are wrapped into a crystalline laminate polymer for a multi-dimensional look that is magnified and rich in color
  • Lips are drenched in moisture by Apricot Kernel, Shea Butter and Vitamins C and E
ICONIC, MODERN DESIGN
  • The classic Estée Lauder golden-mirrored packaging is accented with a crisp, transparent cube that offers a preview of the enticing lipstick shade
  • The jeweled-like lipstick case reinforces the classic, modern beauty behind Pure Color Lipstick

    Pure Color Long Lasting Lipstick: 21 INTENSELY PIGMENTED SHADES
    • Classic favorites are updated with a broad spectrum of exciting new colors, from muted neutrals to lively, vibrant shades
    • Dynamic long lasting wear for a powerful, fade-proof  lip that lasts the day
    • Medium to full  indulgently buildable coverage
    • Two exceptional textures:
      • Satin Creme –  Color true pigment polymers provide a soft, shiny finish
      • Lustrous Shimmer – Brilliant pigments provide a multi-faceted effect on the lips
    Pure Color Crystal Lipstick: 14 LUMINIOUSLY SHINING SHADES
    • The luscious color range of shimmering shades vary from sublime to vivid and impart a soft fullness to the lips
    • Buildable, sheer to medium coverage 
    • Two satisfying textures:
      • Sheer Shine – Color true pigment polymers provide a soft, sheer shine finish
      • Brilliant Shimmer – Brilliant pigments provide a sheer multi-faceted effect on the lips
    Availability: Pure Color Lipstick is now available at Estée Lauder stores.
    Suggested Retail Price: 1575 INR
    Pure Color Long Lasting Lipstick (21 new shades):
    Color Category and Finish
    Nude to Brown
    Pink to Berry
    Coral to Red
    Mauve to Plum
    Candy – Shimmer
    Melon – Shimmer
    Beige – Shimmer
    Barely Nude – Crème
    Bois de Rose – Crème
    Nectarine – Shimmer
    Rose Tea – Crème
    Hot Copper
    Wildly Pink – Shimmer
    Scarlet Siren – Crème
    Fever
    Blushing – Crème
    Forbidden Kiss
    Velvet Plum
    Pink Parfait – Shimmer
    Coral Fantasy
    Violet
    Raspberry
    Red Tango
    Plum Couture – Crème
    Electric Pink
    Pure Color Crystal Lipstick (14 new shades):
    Color Category and Finish
    Nude to Brown
    Pink to Berry
    Coral to Red
    Mauve to Plum
    Crystal Bronze
    Crystal Baby- Creme
    Twinkling Ruby- Shimmer
    Crystal Orchid
    Apricot Sun 
    Secret Kiss
    Bermuda Pink
     Lilac Lover
    Alluring Pink
    Crystal Sun
    Rose Envy -Shimmer
    Blazing Sun
    Tiramisu – Shimmer
    Demure Rose
    Lush Rose

    Estee Lauder Pure Color Lipstick: Barely there

    Estee Lauder Pure Color Lipstick: Candy

    Estee Lauder Pure Color Lipstick: Melon

    Estee Lauder Pure Color Lipstick: Nectarine

    Estee Lauder Pure Color Lipstick:Pink Parfait

    Estee Lauder Pure Color Lipstick: Plum Couture

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