OPI Touring America Collection Launched in India

by Mehak Shahani on May 15, 2012

in New Launches, O.P.I

Headrush Marketing that represents the leading Beauty brands presents OPI’s latest launch – May 2012


OPI take to the American road with a palette of shades that brings a new spirit of classic style to life. It is time to reinvent ourselves with stunning new colours. These lacquers capture the Americana – an attitude of comfortable glamour and charismatic, wearable elegance. Truly united shades of allure.

 The OPI Touring America Collection is a tour de force of instant classics, each with an innovative hint of glimmer, gleam, or glam. Taupe (the season’s go-to shade) and pearl grey appear in variations from dark to light – A-taupe the Space Needle, Get in the Expresso Lane, French Quarter for Your Thoughts, and Suzi Takes the Wheel. Lush urban neutrals in deep sapphire (Road House Blues), rich raisin (Honk If You Love OPI), forever-chic olive (Uh-oh Roll Down the Window), and coffee brown (I Brake for Manicures) merge with the iconic red (Color to Diner For), vivid rose (My Address is “Hollywood”), and luminous coral and orange (I Ear Mainely Lobster, Are We There Yet?), for a boldly beautiful color landscape.

 This new classic, confident attitude was spelled out on fall runways by a mix of luxurious feminine details and dramatic menswear touches. All in the season’s combination of sophisticated neutrals with splashes of gem-bright color- and all accessorized with nails in shades of OPI.


Price: Rs, 520/-

Available at leading Beauty stores and all Juice salons across India.

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{ 10 comments… read them below or add one }

Kejal May 15, 2012 at 10:13 am

I wish they launch the other better collections here too!


Sweet&Bitter May 15, 2012 at 10:15 am

wow…where are these available in NCR?


shivangi May 15, 2012 at 10:22 am

I love the bright coral and hot pink a lot!


Embellished May 15, 2012 at 9:37 pm

They’re all such beautiful colours.


jayashri May 15, 2012 at 10:26 pm

woah!! finally!!


Pooja@IBC May 15, 2012 at 10:59 pm

I’m totally digging the hot coral and matte black ones!


pavani reddy May 16, 2012 at 12:51 am

woooo…so many shades…but OPI is expensive for student-me….


Vaishnavi May 17, 2012 at 10:16 am

whoa..are these available in Bangalore!!


Myvoice May 20, 2012 at 7:15 am

Second that!! Am so jealous of my Bombay Delhi friends, who have it so easy:)Mehak, could you plsuse your ‘blogger Demi goddess’ status to convince the OPI guys that we Bge girls are not still stuckwith Lakme and Revlon…:))


mehak May 20, 2012 at 10:04 am

Hahaha blogger Demi goddess!!!!!
I wish bt all they’ll say is mehak who??? Hopefully this she be out on urban touch soon… U can order frm the!


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