Talk about two shows on  Day 1 of Delhi Couture Week  2012 with two completely different themes. While Varun Bahl was all about understated elegance, JJ Valaya stuck to  opulent garments with exquisitely rich fabrics and heavy, embellished, embroidered  work fit for an Indian princess.  There were silks, and velvets, and rich jacquards that combined together to make this ‘Azrak” collection look as if it belonged to the wardrobe of  a bride marrying a reigning Sultan of today. The collection took inspiration from the Turkish Ottoman Empire which was evident in the rich tapestry of the clothing, though the silhouettes remained innately Indian and extremely bridal.  I do feel like we have seen similar work from JJ before, but at the end of the day, rich, luxurious,  royal looking Bridal   wear is what JJ does best!

Collection Most Likely to be Seen on:Brides with oodles of money.

JJ Valaya Delhi Couture Week 2012 Day 1

Here is the official press note from JJ Valayas  Äzrak” Collection at DCW 2012

Press Note: Azrak in Turkish means ‘rare and uncommon’; a befitting title for this collection as it stands inspired by some exceptional and unrivalled arts from the Ottoman Empire. Primarily based on art forms on Ceramic, Fabric, Paper, Leather and Wood, the collection takes one on a journey of a rich and perhaps forgotten era albeit, in a modern and crisp manner. JJ Valaya, as often before, re-ignites his love for the past and goes back to a host of Topkapi archives to put together a collection which sets itself apart by interestingly combining history with key elements of a classic urban wardrobe. “Celebratory, modern, nostalgic” are his own words for a collection that starts with a monochromatic palate in ivories and black and then gently treads into color territory whilst all along deliciously delving into unusual art and craft based forms such as Mother of pearl inlay, Turkish miniatures, Iznik Ceramics, Dramatic weaves of the Sultan’s robes, exotic birds!

Embroidery plays a vital role in Valaya collections and represents our respect for the great handwork of the Indian subcontinent and yet surreally showcases the aesthetics of the Ottoman Empire. Fabrics such as Fine silks, Dupion, Jacquards, Georgette and Lush velvets embrace techniques ranging from metal work, Zardozi, Badla, Resham and semi-precious stone inlay to create a collection which attempts to provide a perfect blend of the past with cutting edge contemporary chic. The color story begins with ivories and eventually culminates into myriad colors in the form of the signature JJ Valaya Trousseaux collection.

The purpose of doing an off-site show this time is also to mark the launch of JJ Valaya Luxury Weddings where you will experience the grandeur of the bespoke wedding concepts and the fabled JJ Valaya trousseaux, all in a singular setting. Overcoming the limitations of space and time offered by a regular MSA, the off-site show area will be converted into 2 distinct phases of ‘The Realm of the Sultan’ and will take you through the majestic life of an august empire. 

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