Wills Lifestyle India Fashion Week 2013 Spring Summer Finale : Ritu Kumar

by mehak on October 11, 2012

in Bridal Blog, Bridal fashion, Fashion

RITU KUMAR SHOWCASES AT THE GRAND FINALE FOR WILLS INDIA FASHION WEEK SS- 13

ART DECO FABLES FROM THE FASHION HOUSE OF RITU KUMAR

 

Recreating the magic and simplicity of Art Deco, the foremost design movements of the of the 1930s in art, fashion and architecture, the collection exemplifies a mastery of graphics with its aesthetic message wonderfully suited to both India and Europe.

Split into two parts, the show will begin with the Label Ritu Kumar brand and culminating in RITU KUMAR Couture.

The opening sequence by Label Ritu Kumar presents Art Deco in a contemporary design language and context. Using the motifs and moods of the era, the pieces are crafted to offer a modern representation. Dropped waists, bold forms and delicate embroideries are juxtaposed with modern techniques and shaping. The collection is very graphic. Fabrics are predominantly silks in chiffon, crepe and twill. The mood is svelte eveningwear and embellishments exude themes and inspirations from architecture. Blazing colors, rich deep inks, bold and elegant lines made possible by treatments like serigraphy and lithography spell glamour, romanticism and wit

The second half of the show draws inspiration from the Indian Freedom Movement and the colonial era and dips into the romance of the 1930’s. Using the rich design heritage of Ritu Kumar Couture, the collection draws from the European influence on Indian royalty during the pre-partition period. This results in the use of rich tapestries, laces, brocades and embroideries. The interpretation of the theme uses expert workmanship of the atelier. It carries forward the vintage mood of the previous segment but in its Indian avatar. The geometric motifs form graceful curvilinear feminine lines of paisleys and chintzes in luxurious colours.

The collection ends with a regal collection of gold, black and jeweled ensembles reminiscent of the India of the mid 20th century with its Baroque influences and distinctive style of Indo European fashion.

The distinctive element of the show is the showcasing of the wide range of the Ritu Kumar brand at one event. Both history and the future of the brand have been made available on one platform and the appeal is aimed across generations and tastes through a lavish and adventurous presentation.

Thats a wrap with WLIFW 2013 Spring Summer Folks ! A quick  makeup trends post coming soon!

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{ 6 comments… read them below or add one }

Marathi Weddings October 12, 2012 at 9:29 am

I love the intricate detailing done on her couture!

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ramya October 12, 2012 at 1:23 pm

collections are elegant and neat.

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Cherry Lane October 12, 2012 at 9:01 pm

ahh these pieces are absolutely stunning! So rich and detailed and such unique cuts. Beautiful!

Cherry Lane xoxo

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StrawberryPulp October 13, 2012 at 10:36 am

It was pretty rich looking and elegant! I managed to be there for last 10 mins only thanks to running late because of the traffic back from work :-(

Strawberry Pulp recently posted 45 Days To Go!

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Richa Saxena October 13, 2012 at 9:15 pm

The collection is so gorgeous..I generally love black & gold together…This collection is so gorgeous & elegant

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Aisha October 19, 2012 at 5:35 pm

Wow!!!!!!!awesome Collection

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