5 Quick Tips for Newbie Bloggers!

by Mehak Shahani on December 29, 2012

in Uncategorized

Okay so can i just say that first of all i hate preachy posts. I absolutely detest posts which say “Bloggers should do xyz“and not do “abc“. Apart from the usual plagiarism rules, lets admit it. There are no rules people. We talk about makeup and fashion mostly, and honestly i dont think those things are serious enough to be all ‘preachy’and ‘judgemental’ about. (Believe me, iv been subject to a lot of ‘judgment-alism’ if thats a words when i started out). But since so many new bloggers keep emailing me asking me ‘How to write  a successful blog’, here are just my 2 cents on the topic  okaiiii????

1. Find your niche: Sounds simple right? I feel like if you have to be known, you have got to find something you do differently from the other If i look at the blogs i follow, each of them has one unique characteristic that sets them apart. Indian Vanity Case has the most stunning pictures and tutorials, Addicted to blush has the most well-researched and honest reviews, and Karen from Makeupandbeauty has the most fun, funny style of writing. I knew early on that i didnt have the time to match the amazing picture taking skills of some bloggers, and that i wasnt good at makeup tutorials….so i just focused on doing what i know i do best. Writing well,  making it fun, and involving my life into the blog. I think slowly thats become the USP of P&B, you kind of need to find YOUR USP.

2. Post BIG Pictures, and Organise Your Posts I think a very simple method is to click BIG pictures. I started off with medium size pictures too, but over time when you are talking about things like beauty or fashion, half your readers are only going to look at the pictures and browse some other blog after that. So click the biggest, clearest photos that is possible. Even if you think that swatch looks like a giant swipe on your comp screen go and post it. Secondly, have a method to your writing- when people come to your page from google, they really dont have the time to go through what you write even if you write 1500 words of it. So either do a pros/cons bullet list to your reviews, or find some other way to give the readers a snap shot. This is why i came up with the ‘verdict’ and the final recommendation of 2-3 lines. SO those with a short attention span can get a gist of what im saying.


3. Comment on other blogs with meaningful comments If you post insightful, meaningful comments regularly on other blogs and not the kinds that are “Nice post. Check out my giveaway” kind of posts, you are bound to get noticed.  People will start to notice you around, click on your blog and maybe get hooked to that. I know it seems like there are already 4-5 popular bloggers and its difficult to break in right now but slowly and steadily you can get there. When i started blogging, i almost shut down the blog after 2 months. But slowly i found out about the other bloggers, i read their posts, i commented on their posts and it just kind of started from there.


4. Be objective while reviewing products, and find a set of Parameters: It helps to have a set of parameters you review products on… like Packaging, Texture, Pigmentation etc. If you dont have those parameters, then sometimes your review can totally be influenced by one aspect alone. Eg: You love hello kitty, and those Mac Hello Kitty Lipsticks are just so ADORABLE to look and hold that you have to give them an A+ ! Now if you had a set list of parameters, then maybe you would score them an A+ on packaging, but once you go to the other parameters, it would force you to think about those and affect your overall score if any of them are not totally up to the mark. Just a suggestion, its just something that helps me stay objective.

5. Dont indulge in Idle Blogger Gossip or  Politics, Be nice to People , Its ok to not have fellow Blogger ‘Best friends’ Now, dont get me wrong. I dont want to come off sounding snooty.But the Indian Beauty Blogging world is a bit of a gossip fest.  There are some amazing people out there  but there are also some people who remind me of high school- cliques , and groups and cattyness. There are snide comments made ánonymously’ on your blog, there are people who fly false allegations of you ‘plagiarising’ work, there are even people who genuinely, shamelessly plagiarise your work. Shit Happens. This is life. Move on. You dont need it,  you have a life. Focus on your blog, be nice to everyone and don’t get overly involved. Trust me. You would rather stay away from gossip.

6. Develop a thick skin and Learn how to Have Fun!   You are going to be assaulted with a ton of negative comments. Lets see, some of the funniest ones iv gotten “You look like a dead person” , or “You moron, that is not Mac Mehr that is Mac xyz. Just because Mehr is the ONLY pink lipstick you own doesnt mean everything is Mehr. Its so sad that anyone can become a blogger these days” or even “Yuck you curry eating filthy woman, i bet your nails stink of curry”. Hmmm..my response, i laugh. I reply with a big LOL because its just so sad that some people take this fun things so seriously. Moreover, come onnnn! Blogging is FUN…just dial down the negativity, and up the Fun quotient and you shall be good !


Thats all folks. Lecture over, you can break for recess now ;) . Some fun stuff coming up! Till then dont forget to vote in the P&B Beauty Awards!

Subscribe Updates, Its FREE!

Enter your Email Address  

{ 49 comments… read them below or add one }

Deepti December 29, 2012 at 11:27 am

wowww Mehak. You made some eye openers out there. You are an inspiration to so many people . Keep up the good work.


Sara.H December 29, 2012 at 11:31 am

I totally agree with all your points. You just spoke my mind. Extremely helpful post!! <3


mehak December 29, 2012 at 11:47 am

Thanks Sara!! Howv u been? Been a while!


MissBoPeep December 29, 2012 at 11:44 am

Awesome!!! Love the post. I agree every bit! Very handy for a newbie like me :)


Shikha December 29, 2012 at 11:55 am

I think every blogger can relate to these initial challenges.. these points are great help.


poorva December 29, 2012 at 12:25 pm

excellent tips :)


Ash December 29, 2012 at 12:42 pm

Hey Mehak,
How have you been?This is completely off topic but I am so upset and saddened by Amanat’s death.I hope things change.Her incredible tenacity,indefatigable courage and strength needs to be applauded-I truly hope for all our sakes Santa grants your wish this year!


Ash December 29, 2012 at 12:47 pm

Hey Mehak,
How have you been?This is completely off topic but I am so upset and saddened by Amanat’s death.I hope things change.Her incredible tenacity,indefatigable courage and strength needs to be applauded-I truly hope for all our sakes Santa grants your wish this year!


mehak December 29, 2012 at 1:21 pm

I know, i read. Its shocking and sad.
I just hope she is in a better place now, without any more suffering ….


Ash December 29, 2012 at 1:43 pm

Ditto.Praying for her family.


Ghayathri December 30, 2012 at 7:28 pm

Ash, i read the article regarding this in your blog, it was well written, was unable to comment there so commenting here.. May her soul rest in peace..


Vish December 29, 2012 at 12:59 pm

firstly it’s no lecture or even if it’s a lecture then i can say this is the 1st tym i have paid concentartion to a lecture lol
loved ur article and i truly believe and wud want to follow each n every point u mentioned :) <3


Sumathi December 29, 2012 at 1:12 pm

I’ve opened and closed my blogs so many times. Finally I’ve pulled up the courage and started one and planning to stick to it no matter what.
I’ve noticed recently that there can be very mean people writing mean comments. But you’re right, there’s nothing better than to laugh and move on.
Some people think that everyone’s just writing some random topics and doing reviews.. there’s so much more than that.. Finding out what you’d want your blog to be about and writing meaningful stuff is not an easy job..


thedelhibride December 29, 2012 at 1:24 pm

Your post made me smile :) Good advice…specially the last 2 points!


mehak December 29, 2012 at 1:25 pm

When are you postinnng womannn?


Sweet&Bitter December 29, 2012 at 2:00 pm

the last 2 points are super best – something that people who do not blog are not aware of. I got to realize them in the first 2-3 months of blogging and it felt really bad. But then I realized – what the hell? My blog, my wish!! LOL


Nivedita December 29, 2012 at 2:00 pm

Hey, Mehak, having being around for two years, I can totally relate to your tips. Thankfully hate comments have not been so abundant on my space, but yes, for my share of it, I actually had a laugh!
Keep up with your good work!


Richa Saxena December 29, 2012 at 2:15 pm

These are some amazing tips Mehak!! Thank you….I especially loved your first point! That makes a whole lot of difference….


Zee Bee December 29, 2012 at 2:28 pm

I particularly like about developing thick skin bit. Criticism is a part and parcel to every opinion.It helps to not take everything personally !


Divya December 29, 2012 at 3:04 pm

Awesome Write-Up.. Mehak
Keep up ur great work!!


P.M December 29, 2012 at 3:48 pm

That was quite insightful….n I love how you are still Human and with a heart…..
Man…oh Man!and those comments…are they snide?or are they snide?..but kudos to you…on the way you handle it….I think I’d blow a fuse over it….


CSP Ballal December 29, 2012 at 4:16 pm

:). So Simple and neat.


jyoti December 29, 2012 at 5:01 pm

I so wish every blogger reads this post…especially the 5th point. Personally i always stay away from any kind of gossip but many people don’t get it and they drag u into all that just because you are nice to them.Just because you are a friend does not mean you will start hating and spreading rumors about their *so called rival/enemy*. For someone like me , i find it really difficult to be rude to people and they take it for granted. The best way to avoid this is to stay away from being too involved with anybody unless they are your REAL friends. Am still trying to implement this and hope they get it soon too.
And as far as the hate comments go, i agree. we should focus on our work and not get intimidated by those snide remarks. Haven’t yet got many of those but i can feel the sarcasm in many…
i do the same. just laugh abt it and move on. Thts the best way to stay positive. :D


jyoti December 29, 2012 at 5:02 pm

Gosh that was such a long comment. Sorry for that. :P


shalini December 29, 2012 at 7:21 pm

I soo agree with all the points you have highlighted Mehak .. and yes one should take negative comments with a light heart !!


Sangeeta December 29, 2012 at 8:14 pm

Almost half a year back I wrote to you asking about the same. Its been long overdue and due to crazy work timings my site isn’t up yet. But its nice to read the quick tips for new bloggers one more time. Here’s a good luck to all those who want to find their place in the awesomeness of the blogging world.


Crazy Indian Bride December 29, 2012 at 8:16 pm

love what you write and in fact you were an inspiration for me to start my blog!

I love how you write. and its so true that if you write about what you know best its received well with the readers.

and yes about the 3rd point I find that irritating too! Its ok if your directing the readers to a similar article to help them out but the whole ‘oh look even I wrote a blog’ link is weird.

and that comment omg! cant help but laugh at it that person has to be really twisted


Preetha December 29, 2012 at 9:12 pm

soo cute of u to let those comments out mehak..thats wat u call a sport..am so glad u wrote this post..I have learnt alot and wud def implement them hereafter..thanks a ton..:)


swati j December 29, 2012 at 10:10 pm

hey mehek,
thanks for the amazing tips…helps new bloggers like me a lot.
peaches and blush has inspired me to blog and now this post shows me how :)



Ruchi December 29, 2012 at 11:00 pm

Hi Mehak,
When I was starting my blog about gardening, I wasn’t too sure its right. All the points you mentioned are really helpful for a newbie. Thanks for the post, it came at a opportune time for me. Reading your blog is fun but at the same time your intelligent, objective perspective is really helpful.


Chris December 29, 2012 at 11:27 pm

I really, really, really agree with #3 and #5. I always try to say something useful about the post, so we can generate a discussion and not be like, “I hate this, I love that”, etc. And gossip is such a huge problem in the blogging world (and the fashion world). As a MUA, I have been told by so many other people that keeping my mouth shut is the best thing I could do for my career. It works for bloggers too.

And as for whoever called you a filthy curry eating woman….i will punch them in their face when I see them!


Meenu December 30, 2012 at 12:01 am

Yet another amazing post with amazing ending….
The comments…really! some people need to be easy


anjali December 30, 2012 at 2:42 am

i love your blog. i always wanted to start my own blog but was clueless about it.thank you so much for this post. honestly u are my inspiration. thank you soo much. :)


ishika December 30, 2012 at 7:37 am

wow! i never thought people could be so childish on blogs( writing these kind of comments). I thing you are doing a great job.


Precious Pearl December 30, 2012 at 10:46 am

LOL I can’t believe someone can comment like that. It’s so rude! Enjoyed reading the post as always :)


shilu December 30, 2012 at 5:41 pm

no doubt for the originality you cater with posts, and i am hooked to your blog since 1 yr. amazing.


mehak December 30, 2012 at 6:07 pm

Thanks everyone :)


TheBengaliBride December 30, 2012 at 6:38 pm

Thanks for the tips. I am in exactly similar situation like you were after 2 months! Will keep it going :)


Nidhi December 31, 2012 at 4:57 pm

Hi Mehak! Loved the 5th and the 6th point.. I really appreciate ur sporting spirit to let go off the worst comments by just typing LOL.. :) Oh BTW after a lot of discussion with u n smoe friends (esp about lipsticks) Me shopped finally – maybelline coral sunset gloss, pink glitters and moisture extreme – shade 160, Eyeliner – Chambor Teal Dazzle and Revlon Grow Luscious Emrald huhh:) Thanks for the suggesstions


jasmin December 31, 2012 at 11:37 pm

hey gurl
you are a bundle of optimism
keep up the good work babe
way to go



Christina January 1, 2013 at 9:56 pm

You said the right things Mehak. Finding your niche is very important and you should stick to what you do best and in your own way…Good going…I too am a new blogger and I think your article has given me perspective…Thanks….


Smriti January 2, 2013 at 4:56 pm

Mehak, you are the epitome of awesomeness. Being a new blogger, I often feel kinda lost and intimidated in the blogosphere, but your post is so helpful. I blog jointly with my sister and we are still figuring out stuff, and it feels amazing to see the progress we’ve made, however little.
Thank you for being such a source of inspiration!


sparkles_pink January 3, 2013 at 1:54 pm

Mehak …wonderful post !!


Rajvi Bhow January 4, 2013 at 12:47 pm

This is a lot of help Mehak!

Also, as I am still starting out, my blog gets a lot of views but sadly hardly comments. It is a little discouraging but I feel as and how I get more frequent and regular I am sure the comments will pour in to.

Did you face the same problem in the beginning?


mehak January 4, 2013 at 8:01 pm

Hi Rajvi,
Dont worry about the comments they come eventually . FOr the first 3 months all my posts put together got a grand total of 1 comment.


Tanvi February 7, 2013 at 9:30 pm

Couldn’t agree with you more on #4 & #5 … the stuff I get to read about myself. I find it entertaining now! (:


Marathi Weddings March 12, 2013 at 4:52 pm

I somehow missed this one as I was away on my honeymoon that time. This is such an awesome post that I couldn’t help commenting! Kudos to you and your attitude. It’s not easy to take things with a pinch of salt. But you brilliantly convinced that that it is not so difficult too!


mehak March 12, 2013 at 4:54 pm

:) Glad you liked it!


Nisha@ThePinkTrends October 28, 2014 at 4:58 pm

I somehow saw this post today only…Loved it..It is your honesty which has made many of us stick around for so long . Totally love your blog :)


Leave a Comment

Previous post:

Next post: